Sesc Bertioga. Building Hope Through Social Tourism.
Responsible Tourism
15-11-2020
Ernest Cañada
Reports
Published
Summary
The Bertioga holiday resort has been in operation since 1948. Located in a coastal town in the state of São Paulo, its target is workers from the trade, tourism, and service sectors. It was one of the first social tourism accommodation centers to be created in Brazil. With a history of over seventy years as a resort and a capacity for one thousand guests and three hundred visitors, SESC Bertioga has become an international reference point in social tourism. In this report, in addition to explaining its origin and the evolution that has made it possible to configure a unique social tourism proposal, three key dimensions are analyzed in detail: who are the users of the tourist complex and what type of services they receive, the working conditions of those who attend them and, finally, their insertion in the host territory. This report has been produced with the support of Barcelona City Council within the framework of a public call for grants for Education for Global Citizenship projects, 2018; and Grant RTI2018-094844-B-C31 funded by MCIN/ AEI /10.13039/501100011033/ and by “ERDF A way of making Europe”.
References
Cañada, E. (2021). SESC Bertioga. Building Hope Through Social Tourism. Barcelona: Alba Sud Editorial, Reports in Contrast Series, Issue no. 11.
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